Break up with your Sales/Marketing Funnel so you can commit to your Customer Relationship Lifecycle

It’s not you, it’s me. For more than a century, your traditional sales and marketing funnels were perfect to help illustrate the path someone takes to become a customer. But the world has changed. Technology has democratized access to information and that changes everything. Furthermore, it used to be enough to just visualize the steps […]

Confused by The Matrix? You are not alone.

Many years ago when The Matrix came out everyone was talking about it because of its ingenious visuals. I found it neat to watch but was really confused by the plot. My coworkers were aghast that I didn’t love the movie as much as they did. (Sometimes movies are as controversial as politics around the […]

  • Megan Wilmoth,
  • October 27, 2016

3 Ways to Ensure Your Meeting is a Hot Mess

You might think that a meeting that ended with a food poisoning and then missing dinner at Spago would qualify as the worst meeting I’ve ever been to. Sadly, you’d be mistaken because this meeting doesn’t even crack the list. With two of us down from bad tuna, the rest of the group made up […]

  • Megan Wilmoth,
  • August 13, 2016

Planning for Transparency

Note: This is part two in a three-part series about improving transparency. Upon arrival, security issues you a plastic card with your photo and a bar code. You enter through the main double doors and wait for the click of the door so you can enter. After about an hour, you decide it is time […]

  • Megan Wilmoth,
  • February 17, 2016

The murky world of transparency

Note: This is the first in a three-part series on improving transparency. Access to the workplace budget can make people feel like they are in the know or out of the loop. But depending on the situation, those classifications may not apply. For example, I used to send my proposed budget to stakeholders to make […]

  • Megan Wilmoth,
  • February 1, 2016

Communicating with stakeholders should be like eating seedless grapes

I didn’t realize until I sampled one that I accidentally bought seeded grapes at the grocery store. I warned my 7-year-old that his grapes had seeds and he shot me a look like I poisoned his food. It seemed a bit extreme until I realized that he has grown up in a world of convenience […]

  • Megan Wilmoth,
  • September 23, 2015

The best definition of PROGRAMS you’ll ever read

Why do organizations designate some services as departments and others as programs? The term program (or programme if you are British) is not new and has widespread use and means different things depending on who you ask. The most quoted definition is probably from the Project Management Institute. They simply defines it as “a group […]

  • Megan Wilmoth,
  • August 3, 2015

Goldilocks and the Three Bosses Show How to Delegate Just Right

Some delegation styles are just too big Mac knew that he would need a report at the end of the project but it was moving so fast he just figured he would find someone to write it later. On Thursday, he asked Goldilocks if she had time to do it. Not wanting to disappoint him, […]

  • Megan Wilmoth,
  • July 27, 2015

What a heckler at a national conference taught me about inter-agency collaboration

Collaborative work between entities (e.g. departments, organizations) generally includes a single point of contact for each. That individual is responsible for the daily management and centralizing internal communications. They make sure information is flowing through their chain of command and assume their counterpart is doing the same. The truth is that you don’t really know […]

  • Megan Wilmoth,
  • July 22, 2015

Election cycles reinforce the truths all collaborative groups face

I don’t normally blog about current events but today, the day after Election Day, I just can’t help myself. Congress is a collaborative group by design which is sometimes easy to forget because they have failed to work collaboratively in recent years. The subtext of the morning’s news coverage is reflective of one of the […]

  • Megan Wilmoth,
  • May 3, 2015